• SEO is an often overlooked but essential part of your business’s digital marketing strategy. Many believe that it is a one-time effort, but you actually need to work on your Search Engine Optimization long-term to ensure your online success. Some choose to outsource to SEO services or choose to do it on their own. Well-written […]

    Continue reading
  • Who are your customers? You probably already know the answer to this question. Afterall, you’ve probably known many of your customers for years and have built a strong relationship with them. However, your target audience isn’t just down the street anymore. You have a wide range of potential customers that you are not reaching everyday. […]

    Continue reading
  • There are dozens of eCommerce platforms out there, but the two industry leaders are Shopify and Woocommerce. Just like any software, both have plenty of pros and cons. What it comes down to is what fits your business needs the best. Let’s review what you want you are going to need to help you decide.  […]

    Continue reading
  • Despite the number of resources and how-to articles out there, about 80% of eCommerce sites actually fail within the first six months. You can put the blame on a number of factors. A lack of vision or poor strategy for one, but inadequate planning can’t solely be to blame. There are dozens of little details […]

    Continue reading
  • It seems like every day there is a new big idea or innovation to the service industry. Many of these innovations can benefit your business greatly. It comes down to finding out which services are right for you. The question you always want to ask yourself is, “can this help me meet the high customer […]

    Continue reading
  • Good content on your site is the most important thing you need for your business. The information you provide will attract possible new customers, help you retain your current ones, and also help you generate leads. Content means growth for your business, but how do you use your content strategy to build marketing leads? Well, […]

    Continue reading
  • Business to Business marketing is very different from business to consumer marketing and requires its own tailored tactics. Traditional B2C marketing uses strategies and applications to direct ads to their consumers’ specific interests and needs. B2B marketing targets specific interests as well. However, the marketing is directed towards an individual who is basing their decisions […]

    Continue reading
  • The auto industry is one of the most competitive industries. Which means in today’s digital age each and every automotive business needs to make a strong mark on the industry in order to stay relevant. The internet has opened up a new era for the average car shopper. Buyers can find all the information they […]

    Continue reading
  • In today’s digital age, not having a website is the equivalent of not having a phone. A lack of an online presence can be bad for your business’s reputation. While your patients can always reach you through the phone, a strong website can be a powerful communication tool to help patients, potential patients, and partnering […]

    Continue reading
  • Everyone needs healthcare, so you might think that marketing your doctor’s office or organization would be easy. In reality, it can actually be a little bit tricky. For one, the competition for the industry is vast, and many people are willing to travel out of state, even out of the country, for the best medical […]

    Continue reading